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Custom AI development services

We build AI-powered products, add AI capabilities to existing software and develop custom machine learning models using your data. Our work covers the full delivery cycle, from data assessment and prototyping to production deployment, monitoring and ongoing improvement.


Building software since 2016Models in PyTorch, TensorFlow and scikit-learnModels, code and data in your accounts

Six areas of AI development, from the first prototype to production

We build machine learning pipelines, predictive models, NLP solutions and generative AI features designed to achieve measurable business outcomes.

Custom machine learning models

We build models that turn your business data into decisions: demand forecasting, churn and risk prediction, anomaly detection and optimisation algorithms. Depending on the problem, we apply classical machine learning, deep learning or domain-specific modelling, and handle feature engineering, training, tuning and evaluation.

AI features for existing products

We add AI capabilities to existing software and MVPs, including chatbots, recommendation systems, semantic search, automated tagging and clustering. We can integrate GPT, Claude or open-source models based on your performance, privacy and cost requirements.

Generative AI for internal operations

We build LLM-based tools for your own staff: question answering over internal documents, data extraction from contracts, invoices and forms, and agents that carry out multi-step tasks across your internal systems.

MLOps and infrastructure

We prepare AI systems for reliable production use with automated deployment, real-time and batch prediction pipelines, model versioning, performance monitoring and retraining workflows. Solutions can run on AWS, Azure or Google Cloud and scale with changing demand.

Data engineering for AI

We build the data foundation required for effective AI, including ETL and ELT pipelines, data warehouses, cleaning, labelling, transformation and enrichment. We also connect data from CRMs, ERPs, IoT systems and analytics platforms.

AI team extension

We add experienced machine learning engineers, Python developers, data scientists and MLOps specialists to your team. Engagements can be short or long term, with working hours arranged to overlap with your internal team.

Why companies bring AI projects to us

Most engagements begin with one of these six situations.

  1. You want to add AI to an existing product

    You have a working digital product and want to introduce capabilities such as an AI assistant, recommendation engine or semantic search.

    The work

    • Use cases ranked by value and data at hand
    • One feature released to a first user group
    • Usage and ratings tracked from day one
  2. You are building a new AI-powered product

    You need a team to take a new AI application or SaaS product from initial concept to a production-ready release.

    The work

    • Core AI use case defined
    • Working prototype built
    • Scalable architecture designed
  3. You need predictions based on your own data

    You want to use historical business data to identify patterns, predict outcomes or support operational decisions.

    The work

    • Enough labelled history confirmed first
    • A pilot on one team’s real decisions
    • Predictions explained where they are used
  4. Your team needs additional AI expertise

    You do not have enough machine learning or MLOps capacity internally and need experienced specialists who can join quickly.

    The work

    • Senior ML and MLOps profiles to interview
    • Engineers inside your repositories
    • Short-term or long-term, as the roadmap needs
  5. Your model is not ready for production

    You have a prototype or trained model but need the infrastructure, controls and engineering required to deploy it reliably.

    The work

    • Input checks in front of the model
    • Serving set up in your own cloud
    • Model versions pinned per release
  6. You are evaluating LLMs for a product or internal tool

    You are considering OpenAI, Anthropic or open-source models for a customer-facing feature or an internal workflow.

    The work

    • Providers compared on your own examples
    • Provider data-use terms checked first
    • Monthly model spend estimated at expected volume

From a business use case to an AI system that performs in production

Our AI project delivery lifecycle.

  1. 01

    Data audit

    We define what the system needs to predict or produce, examine the available data and determine whether it is sufficient for the intended use case. This stage ends with a documented recommendation to proceed, adjust the scope or stop.

    Deliverables: data profile, feasibility assessment and measurable success criteria
  2. 02

    Prototype

    We test a first model or LLM-based approach on a representative sample of your data. The people who will use the output review the prototype before the full build begins.

    Typical tools: Jupyter and Streamlit
  3. 03

    Development

    Based on the prototype results, we train and tune a custom model or build the retrieval, prompting and integrations required for an LLM-based feature.

    Typical tools: PyTorch, TensorFlow and Hugging Face
  4. 04

    Evaluation

    We evaluate performance on data the model has not seen before. Together with your domain experts, we review incorrect or uncertain outputs and decide whether the system meets the release criteria.

    Typical tools: MLflow and custom evaluation frameworks
  5. 05

    Deployment

    We deploy the system as an API, application component or batch process within your cloud environment and connect it to your existing authentication, infrastructure and product workflows.

    Typical tools: Docker, SageMaker, Vertex AI and Azure Machine Learning
  6. 06

    Monitoring and retraining

    After launch, we monitor model quality, data drift, usage and operating costs. We retrain or adjust the system when performance declines or the underlying data changes.

    Typical tools: monitoring dashboards, alerts and Kubeflow Pipelines

What we validate before building

A technically workable AI concept is not always a viable product. Before committing to full development, we examine the four factors that determine whether the system can produce reliable results and operate within your business constraints.

01

The outcome is specific and measurable

We define the decision, task or user experience the AI system should improve. Together, we establish success criteria that can be tested against the current process, rather than relying on a broad goal such as “adding AI.”

02

The available data can support the use case

We review the volume, quality, structure and accessibility of your data. If important records are missing, inconsistent or restricted, we identify what must change before model development can begin.

03

Performance can be evaluated objectively

We agree on representative test cases, acceptable error rates and the situations that require human review. This creates a practical basis for comparing models and deciding whether the system is ready for release.

04

The system can operate in your environment

We assess integration requirements, security controls, expected usage, response-time targets and infrastructure constraints. These findings shape the architecture, deployment model and expected operating costs.

Coding agents let us run more experiments without lowering the standard of proof.

Coding agents handle data-loading scripts, training code, API wrappers and tests, allowing us to evaluate more approaches within the same timeframe. A senior engineer reviews the results and decides which model ships based on its performance against held-out data.

AI-native product development

More approaches compared per prototype

Agents draft the feature code, prompts and training configurations for several approaches, so the prototype compares options instead of polishing the first one that looked promising.

Your raw data stays with the engineers

Coding agents work against schemas and masked samples; production data, credentials and model registries are handled by our engineers under the access you grant.

Evaluation code read line by line

Training, serving and evaluation code is read by a senior ML engineer before it merges, whether an agent or a person wrote it, because a quiet bug in scoring code can make a weak model look strong.

Our teck stack

Each project uses a tailored technology stack based on its data, architecture and deployment requirements.

Machine learning

For forecasting, classification, anomaly detection and other predictive use cases, we start with the simplest model that can reliably meet the target.

  • Python
  • PyTorch
  • Keras
  • TensorFlow
  • scikit-learn

LLMs and natural language processing

We combine commercial and open-source models with retrieval, orchestration and specialised NLP tools. The choice depends on accuracy, latency, privacy and cost.

  • OpenAI
  • LangChain
  • Haystack
  • spaCy
  • NLTK

Data engineering

We build the pipelines that prepare, validate and move data from business systems into training and production workflows.

  • AWS
  • Google Cloud
  • Azure

Cloud and MLOps

We deploy models in your existing cloud environment, with versioning, monitoring and automated release workflows built in.

  • AWS and SageMaker
  • AWS and SageMaker
  • Docker
  • Kubernetes

AI applications and dashboards

We turn model outputs into tools your teams can use, from internal applications and operational dashboards to APIs embedded in existing products.

  • Streamlit
  • FastAPI
  • Power BI

Privacy and security

Personal data masked before training or prompting, and models, logs and training sets stored in your own cloud and region.

AI products our engineers have helped bring to market

From sales intelligence to healthcare diagnostics, our teams build AI systems that solve real operational problems. These projects show two ways we work: delivering a complete product end to end or contributing specialised AI expertise within a client’s engineering team.

AI systemAI Sales Intelligence Platform

Turning every sales call into structured, actionable insight

8 engineersTeam
12 monthsPeriod

Our team designed and built this AI product end to end. It analyzes each sales conversation objectively using real call data, automates previously manual review and scales to handle changing data volumes.

Read the AI Sales Intelligence Platform case study

What clients ask before starting an AI project.

How much does custom AI development cost?

The cost depends largely on the state of your data. Clean, labelled records from a single source make development faster, while fragmented or unlabelled data means preparation will account for a larger share of the budget. We provide a detailed estimate after the data audit and before any model training begins.

How quickly can we get a working prototype?

We set the timeline for a working prototype after the data audit, together with clear evaluation and release milestones. In practice, accessing and preparing the data often takes longer than training the model itself.

When is an existing LLM enough, and when is a custom model worth the investment?

An existing LLM is often the fastest option for text processing, search and summarization. A custom model becomes worth the investment when performance must be validated against your own data or when that data cannot leave your infrastructure. During prototyping, we compare both approaches using real examples from your business.

Which technologies do you use?

We use Python with PyTorch, TensorFlow, scikit-learn and Keras for model development; OpenAI, Hugging Face, LangChain, Haystack, spaCy and NLTK for LLM and NLP applications; SageMaker, Vertex AI, Azure Machine Learning, Docker, MLflow and Kubeflow for deployment and MLOps; and Streamlit, Power BI, Looker or Dash for dashboards. We select the technology stack based on your data, infrastructure and cloud environment.

Who owns the models and the training data?

You retain full ownership. The training code, model files, prompts and evaluation results are stored in your repositories and cloud environment, with IP assignment included in the contract. We also sign an NDA before discussing your data in detail.

What happens once the model is live?

Its accuracy is watched, because it slips as customers, prices and behaviour drift away from the training data. Support covers drift checks, retraining when scores slip, and moving to a newer model or provider when one does the job better or for less.

Can our engineers take part, or take it over later?

Yes. Our engineers can work inside your team under your direction, or our team can deliver the project and hand it over to your engineers with its pipelines and documentation. Some clients switch between the two as the work grows.

Discuss your AI initiative with our team

During the initial consultation, we will review the business objective, intended use case and available data. Based on this information, our team will recommend a suitable technical approach, outline the first project milestone and prepare an initial estimate.

The proposed next steps will also specify the data, system access and input required from your team.

  • 1Initial use case and data review
  • 2Data audit plan and preliminary estimate
  • 3Discovery kickoff within one week

We sign an NDA before discussing your data in detail. We reply within 24 hours.

Discuss your AI project

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